Drift Email

Conversational Email That Accelerates Sales

Drift Email reimagines email marketing by transforming every message into a gateway for live, personalized engagement. Integrating seamlessly with Drift’s powerful chat platform, it brings conversational experiences directly from inbox to website, turning openers into on-site conversations and pipeline opportunities.

Key Features:

  • Conversational-first approach: Every email includes live chat or chatbot options, enabling recipients to click through and start real-time interactions, without leaving their inbox context.
  • Smart filters & dynamic sending: Automatically prevent emails from reaching contacts already in active conversations. Plus, send emails from account owners (complete with calendar links and signatures) to add a personal human touch.
  • Email-powered pipelines: With Drift’s reporting dashboard, you can track not just opens and clicks, but actual conversations, demo bookings, and generated revenue tied directly to each email.
  • Integrated automation & playbooks: Access prebuilt "Playbooks" for newsletter-triggered nurturing, product announcements, trial follow-ups—you can configure one-time sends, drip campaigns, or triggered emails based on engagement.
  • Seamless tech stack sync: Syncs with CRMs and sales tools like Salesforce, Salesloft, Marketo—and allows embedding chat and email functionalities via APIs and webhooks.

Used by revenue and marketing teams that want to shorten sales cycles, qualify leads in real time, and maximize ROI, Drift Email blends email outreach with conversational marketing to deliver measurable results.

For more information, visit DriftEmail.

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